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4 Important Rules To Use Twitter for Promotion

If you are looking for a solid and fastest way to spread a word your product, project, idea or service you should use Twitter. Twitter for promotion is not a new thing because a great number of people are already using it for the promotion of their business. Before using Twitter for promotion, you should make sure that other users are following you and you have a large follower base. In order to make your Twitter promotion more effective, you have to follow 4 important rules that can ensure you success.

1: Converse With People – Don’t Sell

When you are using Twitter for promotion you should bear in mind that Twitter is basically a social networking platform that serves for a variety of purposes. The right way to use this effective tool is to converse with people. If you come with a salesman approach on Twitter with a high sales pitch, people will more likely to ignore you. Once you have started conversing with them, you will face no problem in attracting people towards your products and services. You should avoid waving your products or services that you are trying to promote in the faces of your followers on Twitter.

2: Listen More Tweet Less

Many people make the mistake of tweeting on Twitter without paying attention to what their followers are talking about. If you don’t have time to build up relationship with your followers how do you expect them to pay attention to your products or services. Beginners make this mistake because they think that they can get success only by tweeting on Twitter. You should pay close attention to your followers and to what they are talking about. This practice will help you find a way to fit into the conversations and to start your own conversation with your followers.

3: Be Friendly and Helpful

It is a good way to build up a good reputation on Twitter. If any of your followers need help, assist them. It will not only help you to build up relationship with your followers but also it will help you gain popularity on Twitter. You can craft your tweets in a way that they should be helpful for your followers. You should use your tweets as a tool to share useful information with your followers. Don’t use your tweets as ads. In addition to these two things, you can comment on other people tweets with a solution or an idea that could benefit them.

4: Avoid Tweeting About Personal Things

Nobody cares that you have a doctor’s appointment or you are going to attend a meeting. If you really want to use Twitter for promotion as an effective tool, you should avoid talking about your personal activities. Your main focus should on providing in your tweets what your followers want the most. A good way to keep your personal life away from your professional life on Twitter is to create two separate accounts: one for your personal use such as to make friends, and the other one to use Twitter for promotion of your business.

In conclusion, follow all of these 4 rules in order to effectively use Twitter for promotion.

Twitter for Small Business Promotion

Twitter is an excellent free online tool for the promotion of any type and size of business. A great number of business owners who have big business are already using Twitter for promotion. Many small business owners hesitate to use Twitter for small business promotion because they think they might fail in their efforts. However, it is a wrong perception and it needs to be addressed properly. Twitter is an excellent tool for the promotion of small businesses. If you are running a small business, you can use Twitter for small business promotion with full confidence and without any problem. However, make sure you know how to use Twitter for small business promotion in the right manner. Here are some basic tips for small business owners to use Twitter for small business promotion.

  • Use Twitter to connect with the targeted followers. If you need targeted followers, you can use a variety of ways to get targeted followers. For example, you can buy targeted followers from any online company that is providing targeted followers at a certain cost.
  • Use Twitter to learn and listen. This would be a great thing for your small business. You should follow your counterparts to find out how they are promoting their small business on Twitter. Learn from them and implement their strategies after bleeding their strategies with your own promotional strategies. You should listen to what your customers are talking about. This practice will enable you to see your small business promotions from different angles. If you know what your customers are looking for, you will be able to provide them what exactly they need.
  • It is a common practice on Twitter that people follow those who follow them back. You can use the same approach. However, you are advised to be patient and don’t feel offended if anyone doesn’t follow you back. Your main goal should be promoting your small business using Twitter. If you are friendly and helpful on Twitter, people will not resist following you back.
  • Use your small business logo in your bio or in the photo collection or as your profile picture. It is a good idea to let people see your logo as your profile photo. This way, they will recognize your small business and they will be able to identify the difference between you and your counterparts.
  • Follow the influencers of your industry on Twitter. It is another effective way to increase targeted Twitter followers and to reach out to a bigger community.
  • Use TwitPic to tell people about the new stock or (infograohic of) the services you are offering. This practice will help your followers find out what you are offering to them. This way, you can build social trust and take your efforts on Twitter for small business promotion to another level.
  • Avoid spamming your followers and if you are sending direct messages to your followers about your product, use your social capital wisely.

On the whole, Twitter for small business promotion is a wonderful tool that every small business owner should use without any hesitation but with little caution in order to get good results.

Top Benefits of Using Twitter for Business

Twitter is an important part of your social media strategy for the promotion and improvement of all types of businesses. If you haven’t started using Twitter for business, you should do it now and if you need reasons why you should use Twitter for business, here are the top benefits of using Twitter for your business.

Track Real-time Conversations

Twitter enables you to monitor real-time conversations about your company or brand. You can use the search tools of Twitter to track what other people are saying about your brand. There are many different types of tools that you can use to save searches such as HootSuite and Tweetdeck.

Offer Better Customer Service

A great number of companies are using Twitter as a form of customer service. There are many examples of best practices. You can use Twitter to offer a better customer service to your valuable customers. Allow your customers to call you on Twitter and don’t forget to pick up their calls.

Solve Consumer Problems Early

A good company should be able to discover consumer problems and provide them with a solution. Twitter can help you discover product issues and consumer problems. If you area ware of what problems your customers are experiencing with your products or services, you will be bale to solve their problems. This way Twitter helps you to discover potentially damaging PR issues that can cause a serious trouble to your company. All you have to do is to pick up conversations about your company and give a quick respond.

Increase Revenue

Twitter enables you to reach out to a wider community of customers. It is the best way to increase revenue of your company. The more customers you have the more revenue you are likely to generate.

Improve Your Visibility on Search Engines

Twitter is a great tool for your brand to appear more on search engines. For example, if someone is searching for wedding planning services (which is what you are offering), chances are that your Twitter profile will appear in search results if it is relevant to the search term.

Improve Business Relationships

Another important reason why Twitter for business is an excellent option is the ability of Twitter to connect you with your potential customer. It allows you to learn more about your real customers. You can find out what type of products and services your customers want from your brand.

Build Your Personal Brand

Twitter enables you to build your personal brand. It enables you to reach out to a global community. You can easily communicate with customers from all parts of the world using your Twitter account. You can raise awareness about your brand among your customers.

In conclusion, there are many good benefits of using Twitter for business and that’s the reason why Twitter has become an essential online marketing tool for all types of businesses.

Twitter for Medical Professionals

Are you a medical professional and you want to reach out to a wider community? You are advised to use Twitter. What makes Twitter for medical professionals a perfect social networking tool is the benefits that medical professionals can get from it. Let’s have a look on why Twitter for medical professionals is an ideal tool and why you should use it being a medical professional.

1: Professional Networking – Grow Your Contact List

It is very important for professionals from all industries to keep in touch with their colleagues and counterparts. Different professionals use different ways to keep in touch with other professionals of their industry. For example, there are professional communities that allow professionals of the same industry to meet up with each other. Internet has changed all the old ways professionals used to stay in touch with their colleagues and counterparts. Today, medical professionals can use any popular social networking site like Twitter to make valuable connections within the respected healthcare industry. Unlike community groups, there is no fee to join Twitter and medical professionals can use it any time to keep in touch with medical professionals from any part of the world. In simpler words, Twitter enables medical professionals to grow their contact list bigger and to reach out to a global community of medical professionals. This is why Twitter for medical professionals is an ideal tool.

2: Find a Good Job Opportunity In Your Industry

Another thing that makes Twitter for medical professionals as an ideal option is the presence of all types of medical firms, professionals, and recruiters on Twitter. You can use Twitter to find better medical job opportunities. There are medical job sites and recruiters on Twitter that can help you find good jobs in the healthcare industry.

3: Share and Gather Latest Medical Industry Information

It is very easy to follow those on Twitter who apply to your area of healthcare. You can share and gather latest information about healthcare industry through your Twitter account. Now you don’t have to take out some time from your busy routine to browse for the latest medical industry information. You can use your Twitter account on your mobile phone to get the latest news and regular updates about this industry.

4: Participate in Medical Related Conversation

Twitter allows you to participate in medical related conversations that are held on regular basis. For example, you can share your opinion about new research and anything related to your particular field. This way, you can create a unique identity in your industry and you can be active in your industry as a valuable member.

On the whole, There are many good reasons why Twitter for medical professionals is an ideal option. If you are a medical professional, keep yourself up to date with the latest information and news about medical industry by using your Twitter account.

How To Use Twitter to Find a Job

Twitter is a leading social networking platform that is facilitating a great number of people. It is not just a social networking site because it has a lot to offer to its valuable users. If you have not tried Twitter to find a job, give it a try and you will be amazed at the excellent results that it could bring. If you don’t know how Twitter can help you find a job, you should read on to learn about how to use Twitter to find a job.

1: Get Familiar With Twitter Environment

Before starting your venture of using Twitter to find a job, you should get familiar with the Twitter environment. It simple means that you need to decide how you are going to use Twitter. Different people tweet in a different way. Your main goal should understand tweeting style of different people. You need to build up a good relationship with other Twitter users who share the same interest as you. This way, you will be able to learn more about what is the latest trend on Twitter regarding job search.

2: Follow Potential Employers

A good way to use Twitter to find a job is to follow potential employers of your industry or niche. For example, if you want to make a career in journalism industry, you should follow employers of this industry. The more specific you are in your search the more chances you have to find a good job in your industry.

3: Follow Recruiters and Hiring Agents

A great number of recruiters and hiring agents are using Twitter in order to get in direct contact with the job seekers. You can not only use their services to find a good job, but also you can learn from the words of recruiters and hiring agents.

4: Search for Vacancies on Twitter

Use hashtags to search for job vacancies in your niche or industry. Most employers announce new job vacancies in their tweets. You have to use specific keyword in order to find such tweets. If your keyword is irrelevant, you are not going to find the relevant tweets.

5: Make Your Bio Attractive

A good way to use Twitter to find a job is to make your bio attractive. You should use all your important details in your bio. Give a link to your online portfolio (if you have one) such as your LinkedIn profile, a visual CV, your official website or personal blog that defines you in detail and keep everything professional. Your bio should be good enough to impress the potential employers.

6: Be Available

If you are using Twitter to find a job you have to be available there so that your potential employers can contact you. If you are not available and you have got a job offer in your inbox, you are more likely to lose that opportunity. Alternatively, you can provide your personal contact details with your job application so your potential employers can reach you without any problem.

Tips To Use Twitter Hashtags Effectively

Twitter is a highly effective social networking tool and what makes it more effective is hashtags. When tweeting you may use hashtags with words relative to your particular business. For example, you may have just posted a blog post about Twitter, to properly use Twitter hashtags into your tweet it should look like #twitter. It is very easy to do because you have to use appropriate keywords that may appear in your online content in addition to trending topics. Hashtags can play a very important role in your online marketing campaign that you are running on Twitter. If you are new to hashtags, here are few simple tips on how to use Twitter hastags effectively.

1: Be Relevant and Specific

When you opt to include hashtags in your tweets it is very important to be relevant. You can use Twitter hashtags effectively if you are specific when choosing keywords for the hashtags. If have selected a keyword that is too general or if you have selected a broad topic, your tweet may get lost in the crowd.  By choosing a specific keyword you make it easier for your followers to find your tweets. If your selected words are not specific and relevant, your followers will find it difficult to find your latest tweets. So, the key here to use Twitter hashtags effectively is to use the specific keywords with the hashtags.

2: Keep Your Tags Simple and Short

A good way to use Twitter hashtags effectively is to keep your tags short ad simple. If you are using difficult words or symbols in your tags, your followers will more likely to forget your tags. If your tags are short and simple, it will be easier for your followers to remember your tags. In addition to keeping your tags simple and short, it is important to remain consistent with the keywords that you are using as tags. This way, your followers will find it easier to find your latest posts.

3: Be Unique

Some people create their own unique hashtags for their business in order to stand out among their counterparts. If you want to create your own unique tags, make sure you create something that will stick in the minds of your Twitter followers. It is an excellent idea to use Twitter hashtags effectively. A simple way to do so is to use unique keywords and words that your counterparts are not using. This practice will give you a unique identity and your followers will be able to find your tweets without any problem. In addition, this way your followers will not confuse you with similar businesses that may be using keywords similar to the ones you are using. Before choosing a phrase or keyword, you should perform a search to see how many companies are currently using your selected keywords.

Twitter is a powerful tool to reach potential customers. You can make most of the power of Twitter if you know how to use Twitter hashtags effectively for your business.

How to Use Twitter for Profit?

People have always looked for new ways to increase the net profit of their business. It is a common practice to invest in advertisement and customer care to attract customers and to keep them. Internet has improved or partly changed this practice. It’s because a great number of people are using Internet 24/7 and more and more companies are utilizing the power of Internet for increasing the profit of their business. People are using social networks like Twitter for profit. If you are clueless about how to use Twitter for profit, here are some important tips for you that you can use to increase profit of your business using Twitter.

1: Reach Out To a Wider Community

A good point that supports why you should use Twitter for profit is the wider community that can reach out using this excellent social networking platform. There is no limit as to the total number of people follow you on Twitter. In simpler words, you can send out your message to a wider community within few seconds. A bigger community means bigger revenue.

 2: Free Advertising on Twitter

People spend a great amount of money in the advertisement for the promotion of their business. Twitter allows them to advertise about their business for free of cost. Twitter is free to use and anybody can use it. You can post information on great discounts that you offer, hot deals, new products you are going to launch, special offers for a particular time period, and much more. Your potential customers will find out all these things through Twitter and they will be walking into your business increasing the revenue for your business. This is how you can use Twitter for profit.

3: Increase Traffic to Your Main Website

Another way to use Twitter for profit is to increase traffic to your main website where you have more options to increase earnings. To do so, simply use links in your Twitter profile that will direct the Twitter followers back to your main business website where you have more choices for visitors (potential customers). There are advertisement options that allow you to earn money for every visitor that visits your website, or you can earn money if someone clicks on an ad displaying on your website.

 4: Give Your Business a Sudden Boost

Twitter allows you to give a sudden boost to your business, regardless of the type and size of your business. Whether you own an Internet-based business or an offline business, Twitter works best for increasing the clientele of any business. It allows you to get in direct contact with your existing and potential customers in no time. It is now essential for all types of businesses to have a presence on Twitter. That’s why it is an excellent idea to use Twitter for profit.

On the whole, Twitter for profit is an excellent option because it is free to use and it enables you to get in direct contact with your existing and prospective customers within few seconds.

Tips To Use Twitter for Job Search

Twitter is not just a social networking site. It is serving for a variety of purposes such as a great number of large and small companies are using Twitter for recruitment. If you want to use Twitter for seeking a job, make sure you know how it use it correctly. Here are some useful tips for using Twitter for job search.

1: Identify the Career or Industry You Want to Enter

Twitter is a huge platform where all types of industries are found. Due to this reason it can be overwhelming for many job seekers to know where to start their job search using Twitter. A simple way to solve this problem is to identify the industry or career you want to enter. Once you have identified your career or industry, your next step should be searching for those companies that are offering jobs in your selected industry. For example, if you want a job in a telecommunication industry, you need to find out where all telecommunication companies are meeting up. After finding all those companies that are related to your selected industry, follow them.

2: Use Hashtags

A very simple way that allows job seekers to use Twitter for job search is the use of hashtags. It is a great way to connect with like-minded users on Twitter. Hashtags are actually like signposts that can get you where you need to go. For example, if you are looking for jobs in wedding planning niche, simply use #weddingplanningjobs. By using this hashtag you will get all the tweets that are about wedding planning jobs. In addition to this, hashtags allow you to be social on Twitter. You can enter into conversations about any topic using hashtags.

3: Find Users and Groups in Your Industry

Another good way to use Twitter for job search is to find groups and users that are working in your selected industry.  Twitter has many good resources that are helping job seekers. Once you have found out the groups and users in your niche, you will be able to share your resume. In addition, you will be able to contact recruiters and meet potential employers.

4: Keep In Touch With Recruitment Agencies

Use of Twitter for job search enables you to keep in touch with recruitment agencies that are on Twitter. If you are unable to connect directly with employers of your industry, you can use recruitment agencies to help you find your dream job in your selected industry.

5: Join Twitter Chats

Job seekers are encouraged to join Twitter chats that are held on regular basis. These chats are operated by a moderator. One of the most useful Twitter chats for job seekers is the Hire Friday chat. This chat is designated by the #Hfchat hashtag. It is an excellent that gives a good opportunity to job seekers to catch up with potential employers and career professionals.

In conclusion, there are various ways to use Twitter for job search that you can use to get your dream job.

6 Ways to Ruin Your Reputation on Twitter

Earning good reputation on Twitter is a difficult task, but maintaining that good reputation is more difficult. It’s because even a minor mistake can ruin your reputation on Twitter. Many people complain about not getting good results from their Twitter account and eventually they give up. It’s just because they don’t learn about how to properly use Twitter and their insufficient knowledge about this social networking platform plays a big role in ruining their reputation. Here are 6 ways that can ruin your reputation on Twitter and you must avoid them.

1: Spamming and Auto-DMs

Spamming is the most common, yet the most annoying activity on the Internet and Twitter is not safe from spammers. Nothing can ruin your reputation on Twitter more quickly than spamming. You should avoid tweeting about the same content over and over. In addition to this, be careful about the direct messages that you send to your followers. Many people use prefabricated auto-DMs that can cause their follower to un-follow them. To be on safe side, avoid using auto-DMs.

2: Be Yourself

You should be yourself on Twitter because your followers will see through you when you try to be something that you’re not in real. For example, if you are not expert of anything, don’t pretend to be an expert. Keep it real.

3: Don’t Complain That You Want More Followers

Most users don’t have a large follower base and they complain about it in their tweets. This practice is tacky. You should use great tweets if you want to increase your follower base on Twitter. Be friendly with others and actively participate in the on going discussions on Twitter.

4: Don’t Spew Negativity

Some people share negative thoughts about everything. If you don’t agree with anyone, say it in a polite way and avoid using hateful content. You should keep a positive attitude because it goes far in life and on your Twitter account. You can ruin your reputation on Twitter in seconds by spewing negativity all over your Twitter followers.  You are more likely to lose your existing followers and Twitter may ban you for using hateful speech.

5: Avoid Re-tweeting Without Giving Credit

Another way that can ruin your reputation on Twitter is re-tweeting without giving re-tweeting credit. This practice will make you lose trust with people. You should give re-tweeting credit where it is due if you don’t want to hurt the trust that people have on you.

6: Avoid Tweeting in All Caps

Never use all caps for tweeting on Twitter. People don’t like it and if you are using caps, you are more likely to lose your followers. People will read your tweets if they are interesting. Using all caps for tweeting will make them feel as if you are screaming at them.

In short, these were just few of the many things that can ruin your reputation on Twitter. If you are serious about using Twitter, make sure you know the etiquette of using Twitter.

Tips To Use Twitter for Local Business

Twitter is not only ideal for online marketing of a big and global business, but also it is ideal for small business owners. A great number of local business owners are using this social networking platform to improve their business. If you are wondering how to use Twitter for local business, you should concentrate on reaching out to the people in your community. Here are some useful tips on how to use Twitter for local business.

1: Create a Twitter Account for Your Business

Your first step should be creating a business presence on Twitter. Don’t forget to customize your account with a branded background to give it a more professional look. If you don’t know anything about graphic designing, there are plenty of designers that you can hire to incorporate your business logo on your Twitter profile. In addition to a logo of your business, add address and other contact information into your Twitter account. Keep everything easily readable. Your Twitter page will help you make a good first impression on your potential customers because people will judge your business by its appearance.

2: Be Regular on Twitter

Dedicate some time to your Twitter account. It is an effective way to use Twitter for local business. You should tweet regularly about your local business. If you cannot use Twitter regularly, you can either use an automated tool or you can hire someone to provide Twitter updates about your business on regular basis. Tell your followers about what’s going on inside your local business. If you are running any promotional offers, announce it on Twitter. If you are going to launch new products, share it with your Twitter followers.

3: Encourage Your Followers to Re-Tweet Your Tweets

Another good way to use Twitter for local business is to encourage your followers to re-tweet your tweets. You can offer incentive to your followers in exchange of re-tweeting. For example, you can run a special Twitter promotion along the lines of: re-tweet and get discount on the new product or mention this tweet at our store and get an additional discount on all the purchases. In addition to this, you can use a promotional code in your tweets and ask followers to use that code at the time of making purchase from the local store.

4: Keep Hunting for Local Followers

You should actively hunt for local followers in order to improve your local business using Twitter. Keep a close eye on your competitors. Make sure your tweets contain community news that can attract local community. Also, be specific when searching for followers.

5: Use Your Twitter Name

You should treat your Twitter account as you would treat your contact number or e-mail for your business. Add your Twitter name to your yellow pages listing; mention your Twitter name in your radio ads, newspaper advertisement, at front desk in your store or on your local print. Also, don’t forget to put it as your e-mail signature, stationary and business cards. This practice will help you improve your local business using Twitter.

There are many other ways to use Twitter for local business. Once you get familiar with the basics of using Twitter for your local or small business, you will not face any difficulty in using advance options of Twitter to improve your local business.